TheHomepage Hero Takeoveris a premium retail media placement that gives brands maximum visibility across both desktop and mobile. Positioned at the very top of the homepage, this format captures shopper attention immediately upon entry and sets the tone for the entire site experience. With large-format visuals and prominent messaging, the Hero Takeover is ideal for product launches, major campaigns, and brand-building initiatives. The placement reaches shoppers at scale, driving awareness, consideration, and traffic to campaign or product pages across all devices.